This 기사 is about the 개관 of Hyundai Motor's 'Youth Adventure 2026' 전시. Hyundai Motor announced that, in celebration of 가정 Month, it will once again collaborate with 'Catch! Teenieping' to host the 'Youth Adventure 2026' 전시, a marketing program aimed at the 성장 세대. 'Catch! Teenieping' (hereafter Teenieping), an 인기 영상 produced by SAMG Entertainment, has garnered a 누적 조회수 of 1.3 billion on YouTube and OTT platforms. An IP 관련 영화, 'The Love of Hachuping,' also achieved 흥행, surpassing 1.24 million 관객.
Hyundai Motor announced that it will once again collaborate with 'Catch! Teenieping' during 가정 Month to host the 'Youth Adventure 2026' 전시, a marketing program for the 성장 세대.
'Catch! Teenieping' (hereafter Teenieping), an 인기 영상 produced by SAMG Entertainment, has garnered a 누적 조회수 of 1.3 billion on YouTube and OTT platforms. An IP 관련 영화, 'The Love of Hachuping,' also achieved 흥행, surpassing 1.24 million 관객.
The 'Youth Adventure 2026' 전시는 May 1st (Friday) to August 2nd (Sunday) at 'Hyundai Motorstudio Goyang' and 'Hyundai Motorstudio Busan'에서 열릴 예정입니다. Centering on the 수소전기차 'Nexo', it is designed to allow the 성장 세대 to easily and enjoyably 체험 미래 energy and 미래 차량 through stories within the Hyundai x Teenieping 세계관 and various 체험 programs.
First, the spin-off 영상 screening hall, prepared again this year following last year, will exclusively show 'Hachuping's Thrilling Hydrogen 자동차 구출 작전,' an approximately 10-minute 분량 영상 depicting an episode where Hyundai Motor 연구원 Sappunping's 'Nexo' is stolen and then recovered by racer Hachuping and her friends.
Prior to the official 개관 of the 전시, Hyundai Motor released a 예고편 for the spin-off 영상 on the 27th (Monday), raising 기대감 for the full version to be unveiled at the 전시.
Additionally, a 'Hyundai x Teenieping 체험 Zone' will be set up to provide edutaining content, where visitors can follow stories within the Teenieping 세계관, learn about the 원리 of Nexo with Teenieping, and enjoy a camping 체험.
A 'Goods Zone' will also be established, featuring the 'Catch! Teenieping x Hyundai 특별 Collection,' where a 총 of 11 types of kids' collection items, including 완구 and 차량용 accessories, will be available for purchase.
In addition, an 전시 of 수상작 from the 'Hyundai Kids Motor Show,' which celebrates its 10th anniversary this year, will also be held.
Hyundai Motor also held a 공모전 this year with the 주제 of 'Imaginary 미래도시,' with the 취지 to encourage children's pure and diverse 상상력. Six 최우수 수상작 will be realized as 실제 작품 and displayed on the 3rd floor of Hyundai Motorstudio Goyang.
Meanwhile, Hyundai Motor will also introduce 특별 계획 for Children's Day.
On Children's Day 당일, May 5th (Tuesday), a 'Catch! Teenieping Sing-Along Show' is 예정 to be held at Hyundai Motorstudio Goyang, where Teenieping characters will appear in the 현장 to sing and 율동, providing diverse entertainment to visiting children and families.
Ji Sung-won, 부사장 and Head of Brand Marketing at Hyundai Motor, stated, "Hyundai Motor will continue its communication to encourage 상상력 by utilizing characters and programs that the 성장 세대 can relate to. We will strive to enhance brand 친밀도 with the children's 세대, who are our 미래 potential customers, and to secure 영감 for 차세대 혁신."
